Brand Identity, Product Design, Packaging Design
2020 - 2021
Castcam is a fishing camera bobber attached to the end of a fishing rod which enables users to view the casted area underwater through their mobile device.
The Problem
Fishing is a great activity for people who want to spend more time together but can be quite intimidating for first-time fishers.
The Outcome
We developed a functioning 3D printed prototype that supports old-time fishers and promotes confidence in new fishers.
Here's a snippet of the promotional video for Castcam.
